Leones produces delicious Italian style ice cream. The corporate design focuses on the traditional production style and the range of flavours. An ironic crest refers to the name. As the ice cream is hidden in so called pozettis, it was necessary finding another way to display it. The solution were old botanic illustrations. They are also used for the multicolor keyvisual.     

Context: Artdirector (Lisa + Giorgio)
Year: since 2015
Photos: Lisa + Giorgio, Tina Herzl